Heinz in Heinz manufactures food products in plants on six continents, and markets these products in more than countries and territories. The company claims to have number-one or number-two brands worldwide.
Since , the company used its " 57 Varieties " slogan; it was inspired by a sign advertising 21 styles of shoes, and Henry Heinz chose the number 57 even though the company manufactured more than 60 products at the time, because "5" was his lucky number and "7" was his wife's. Heinz was founded by and is named for Henry J. Heinz , who was born in the United States to German immigrants. His father was originally from Kallstadt then part of the Bavarian Rhenish Palatinate , now part of Rhineland-Palatinate.
Henry J. Heinz began packing foodstuffs on a small scale at Sharpsburg, Pennsylvania , in Clarence Noble, and began marketing horseradish. The first product in Heinz and Noble's new Anchor Brand a name selected for its biblical meaning of hope was his mother Anna Heinz's recipe for horseradish.
The young Heinz manufactured it in the basement of his father's former house. The company went bankrupt in One of this company's first products was Heinz Tomato Ketchup. The company continued to grow. In , Heinz bought out his two partners and reorganized the company as the H. Heinz Company. Its slogan, "57 varieties", was introduced by Heinz in Inspired by an advertisement he saw while riding an elevated train in New York City a shoe store boasting "21 styles" , Heinz picked the number more or less at random because he liked the sound of it, selecting "7" specifically because, as he put it, of the "psychological influence of that figure and of its enduring significance to people of all ages".
The H. Heinz Company was incorporated in Pennsylvania on July 27, ; [ 15 ] [ 16 ] Heinz served as its first president, holding that position for the rest of his life. Under his leadership, the company pioneered processes for sanitary food preparation, and led a successful lobbying effort in favor of the Pure Food and Drug Act in Heinz operated it until , when it was sold.
